By locking in actors’ salaries, Hollywood studios were able to control the cost of manufacturing their products. Indeed, virtually all their films made money. Since the average cost of producing a film in 1947, including all studio overhead, was only $732,000, and the average net receipts for a studio feature amounted to $1.6 million, filmmaking was a lucrative enterprise for studios.
Edward Jay Epstein
Subsequently, in 1990, Italian financier Giancarlo Parretti bought MGM for $1.6 billion and told Alan Ladd, Jr., the studio’s head, “You just make the films, I just want to make the actresses.”
Edward Jay Epstein